Consumer Behavior (Record no. 62852)
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000 -LEADER | |
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fixed length control field | 00563nam a22002057a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20201110113526.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 201110b ||||| |||| 00| 0 eng d |
022 ## - INTERNATIONAL STANDARD SERIAL NUMBER | |
ISSN | 8120320700 |
082 ## - CLASSIFICATION NUMBER | |
Call Number | 658.8 S332C |
100 ## - AUTHOR NAME | |
Author | Schiffman, Leon G. |
100 ## - AUTHOR NAME | |
Author | Kanuk, Leslie Lazar |
245 ## - TITLE STATEMENT | |
Title | Consumer Behavior |
250 ## - EDITION STATEMENT | |
Edition statement | 7th |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | New Delhi |
Publisher | Prentice hall Of India |
Year of publication | 2002 |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | P xiii, 495p. |
650 ## - SUBJECT ADDED ENTRY--SUBJECT 1 | |
Subject | Consumer Decision Making Process |
650 ## - SUBJECT ADDED ENTRY--SUBJECT 1 | |
Subject | Market Segmentation |
650 ## - SUBJECT ADDED ENTRY--SUBJECT 1 | |
Subject | Consumers social and Cultural Settings |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Donated Books |
Withdrawn status | Lost status | Circulation Status | Permanent Location | Current Location | Entry Date | Full call number | Accession Number | Koha item type |
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| | | CENTRAL LIBRARY | CENTRAL LIBRARY | 2020-10-20 | 658.8 S332C | G01732 | Donated Books |